Ownership of the rights to their songs, their recordings, their brands, etc. is an area in which artists can be particularly vulnerable. Sometimes, in the hopes of capitalizing on a short-term “break”, they may, either purposely or inadvertently, “throw away” longer-term opportunities.
Because McMillan’s focus has always been on the best interests of the artist and not on a “fleeting moment of success,” his clients are ensured that their creative and financial futures are always considered. This is true regardless of whether the matter is in regards to licensing, infringement, copyright registration, or trademarks.
“Advocating for the Power of Genius” means exactly what it says. And nowhere does this apply more aptly than to the intellectual property owned by McMillan’s roster of talented clients.